PA CULTURE FLAGSHIP CRITERIA

How to become a PA Culture Flagship?

First steps:

Contact PA Culture Coordinators and apply for the flagship status in written form
After positive assessment, PA Culture Coordinators will make a recommendation to the PA Culture Steering Group (SG) for a decision
After approval of the SG, PA Culture Coordinators are authorized to confirm that the project has the potential to become a PA Culture flagship (e.g. by a support letter for project applications)
After approval of the SG, PA Culture Coordinators will make a recommendation to EU Commission/DG Regio
DG Regio will consider the proposal after consulting other COM services and makes a recommendation for the Group of EUSBSR National Coordinators
As soon as the National Coordinators agree on the proposal, flagship status is granted
The new flagship will be included in the Annex to the EUSBSR Action Plan

General Flagship criteria

Content-related criteria

Meeting the objectives of one or more actions of PA Culture, matching in particular the strands listed below:

Action 1

Promoting the BSR cultural and creative industries, encouraging creative entrepreneurship

Objectives:

Strengthening the competitiveness of the cultural and creative sectors of the region
Upscaling the creative potential of the region through exchange of ideas, know-how and experience
Triggering resource-efficient cooperation

Flagships wanted in particular in the following areas:

Designing tools for the support of small, micro-sized/individual enterprises (pooling resources, joint marketing/export initiatives, facilitating access to capital or marketing opportunities)
Promotion of single sectors and inter-sectoral cooperation
Promotion of sustainable products
Mapping, generating, pooling and sharing knowledge, expertise and experience

Promoting and presenting BSR culture, using the force of culture for societal innovation

Objectives:
Presenting the diversity, quality and attractiveness of BSR culture and arts

Promoting the BSR as a rich and attractive cultural region
Jointly presenting cultural highlights like festivals and other events of supra-regional significance
Culture and creativity as drivers for societal innovation, e.g. in the fields of social innovation, sustainable environmental protection and healthy life
Triggering spill-over effects and innovation in economy and society through cultural interventions

Flagships wanted in particular in the following areas:

Culture as a driver of social innovation (e.g. as regards integration, participation, urban development)
Culture as a driver for sustainable innovation

Joint presentation of BSR culture/cultural products (festivals, museums etc.)

Presenting the BSR as a culturally attractive region
Promotion of cross-sector cooperation (culture labs) bringing together academics and practitioners from the cultural and other sectors, offering access to (new digital) technologies and other shared infrastructure

Preserving and presenting the BSR cultural heritage, strengthening the cultural identity of the region

Objectives:

Facilitating the sustainable, cross-sector management of the cultural heritage of the region
Ensuring and promoting public interest in and access to these assets
Maximizing the societal and economic value of cultural heritage through innovative and visitor-friendly presentations
Focusing on the cultural and historic roots of the BSR
Strengthening the regional identity

Flagships wanted in particular in the following areas:

Cooperation in the course of cross-border infrastructure projects which would endanger the cultural heritage
Joint presentation of BSR cultural heritage/cultural heritage products (exhibitions, museums, touristic offers etc.)
Pooling and joint use of expert know-how
Raising awareness for the cultural, historic and political past / fostering mutual understanding for different views
Strengthening regional identity

Main tasks of PA Culture Flagship leaders

Ensuring implementation of the flagship
Taking an active part in the PA Culture work (relevant meetings and conferences)
Regularly reporting on the progress of the project to the PA Culture Coordinators
Indicating substantial changes in the project alignment in content or partnership to PA Culture Coordinators
Ensuring communication and visibility of the project and its results (including the use of the PA Culture logo on websites and publications)